Ship has already attracted a wide variety of high profile users since opening to creators in early 2015. Now the online video platform run by former Hulu executives Jason Kilar and tom rich will seek to add to its operation with a large amount of venture capital. Vessel announced a Series B funding round led by Institutional venture capital partners; sources close to the company put the total size of the lathe at $57.5 million.

The Series B round brings Vessel’s total funding to $134.5 million. In 2014, when it was still a stealth startup, it raised $77 million (originally reported as $75 million.) He has since revealed his potentially lucrative business model, which focuses on exclusive windowed content and allows content creators to earn $50 per thousand views, a rate that exceeds that of YouTube.

With the financing of its new round, whose participants also include former investors Benchmark, Greylock Partners and Bezos Expeditions, Vessel hopes to boost its stature by bolstering its team and expanding its content offerings, sources say. A post on Ship Blog provides additional details:

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“What we’re trying to accomplish – to create a video platform that works for both consumers and creators – is ambitious. Each of these investors brings experience, resources and long-term thinking that will guide us in pursuing our ambitions Their investment in Vessel will allow us to grow, as a business and as a business, equipped with the world-class team and resources we need to realize our visions.

Vessel has already struck some intriguing content deals. More specifically, he entered into an agreement with Ellen Degeneres through which the actress will make her debut with clips of Ellen’s Show exclusively on Vessel for 72 hours. With its war chest secured, we expect Vessel to pursue many similar deals in the months ahead.